
Segments
Longtail assists companies in different segments and understands the differences well. Our client base consists of both owner-managed and family businesses, as well as private equity firms and corporates. This understanding informs our approach to leadership and filling positions.
Owner-managed and Family Businesses
Leadership with pragmatism and entrepreneurship
Longtail has extensive experience working for owner-managed and family businesses. We understand this context and its nuances and what this requires from commercial leaders to help these companies grow.
We have experience working with owner-managed and family businesses in FMCG, Energy, Manufacturing, Trade, Project Development, and Promotional Gifts.

Private Equity
Leadership for topline growth, customer retention, and buy-and-build strategy
Longtail has a thorough understanding of what makes leadership unique in this sector through years of working with PE firms and portfolio companies. We contribute to the growth and valuation of these companies.
We have experience working with PE participations in: Sustainable consumer goods, Health-tech, Manufacturing, E-commerce, (International) Trade, Education, and B2B retail.

Corporates
External talent benchmark for leadership
Longtail has a strong track record in collaborating with corporates. In these organizations, internal succession for leadership roles is crucial. For this reason, significant investment is made in management development. However, the 'internal reserve bank' is not always suitable for the business reality.
We have experience working with corporates in: FMCG, Retail, Pharma, Automotive, Sustainable consumer products, Logistics, Energy, and Industrial products.
